Softstyle Is Not Just Fabric — It’s a Full Fashion Statement by RICKYISCLOWN
Redefining Softstyle: Premium Cotton + Tailored Fit + Urban Aesthetic
Many people think "Softstyle" is just a fabric.But at RICKYISCLOWN, Softstyle is more — it’s how we solve everyday fashion challenges with Premium Cotton, a Tailored Fit, and Urban Aesthetic designed for the young Asian generation.
Why Softstyle Matters for RICKYISCLOWN
Softstyle is not just about fabric — it’s a total fashion solution.
By combining the right material, the right fit, and the right aesthetic, Softstyle becomes a daily essential that looks good, feels great, and truly represents who you are.
How Softstyle Solves 5 Everyday Fashion Problems
1.Comfort Meets Style
No more choosing between comfort and style — now you get both.
Made with premium, soft-touch cotton at 320g weight, Softstyle delivers breathable comfort and urban aesthetics in one.
2.Flattering Fit for All Body Types
Our tailored cuts are made for real Asian bodies — not just Western templates.
From shoulder drop to sleeve width, every proportion is tested on real bodies in Southeast Asia.
3.All-Season Adaptability
Breathable for the tropics, warm when layered — one style, all climates.
Designed with Southeast Asia’s unique heat & humidity in mind, our 320g fabric breathes while still offering body structure.
4.True Self-Expression
“Live my life in the way I like.”
Our street-ready aesthetic lets you wear your attitude. Genderless, inclusive, and unapologetically personal — wear what you mean
5.Durability You Can Rely On
Premium cotton means less fading, longer wear, better value.
Structured enough for clean looks, soft enough for daily comfort — your go-to tee for every fit.
Join the Softstyle Movement-Live my life in the way I like.
Softstyle by RICKYISCLOWN is more than fashion — it’s a lifestyle.
Say goodbye to ill-fitting, generic clothes. Say hello to comfort, confidence, and character.
🌿 Real Cotton. Real Fit. Real Style.
Shop our best-selling Softstyle pieces and feel the breathable comfort made for young Asians —from the cotton to the cut, every detail is made to match your life and your look.
🔗 rickyisclown.com
📬 Let's Talk Style.
What matters most when you choose your summer tops?
✅ Natural breathability of cotton?
✅ A fit that flatters but never restricts?
✅ Or a streetwise look that speaks your vibe?
You are welcome to leave us a message or email Ricky directly!
📬rickyisclown@rickyisclown.com
We’re listening.
Your input helps us build better fits and better fabrics — for your version of Softstyle.